Privacy
Policy

When you visit our website or contact us, we may collect the following types of information:

Information you provide directly:

• Name, email address, and phone number
• Company name and website URL
• Service area and message content from contact forms

Information collected automatically when you visit:

• Device and browser information (type, operating system, screen size)
• IP-derived location data (city-level, not your exact address)
• Pages you visit, how long you stay, and how you got here
• Referral source (search engine, social media, direct link)
• Demographics and interests (for users signed into Google; see Google Signals section below)
• Automatically-detected user-provided data in hashed form (see below)

We use Google Analytics 4 (GA4) to understand how visitors interact with our website. This helps us see which pages are most useful, where our traffic comes from, and how we can make the site better for you.

GA4 uses an event-based tracking model, which means it records specific actions rather than just page views. Through GA4's Enhanced Measurement features, we automatically track:

• Page views and scroll depth
• Outbound link clicks
• Site search queries
• File downloads
• Video engagement

GA4 also collects granular location and device data, including city-level location and detailed device information (device model, operating system, screen resolution). This is enabled across all regions and helps us understand how our site performs on different devices and for visitors in different areas.

We have Google Signals enabled on our analytics property. This is a Google feature that provides additional insights about our audience, including demographics (age, gender) and interests.

Google Signals works by associating your visit to our site with your Google account data, but only if you are signed into a Google account and have Ads Personalization turned on in your Google settings. If those conditions are met, Google may use this data for cross-device reporting (connecting your visits across your phone, tablet, and computer) and to inform advertising features.

You can control or disable this at any time: Manage your Google Ads Personalization settings→

We have enabled Google's user-provided data collection feature. This means that information you enter on our site (such as an email address in a contact form) may be automatically detected by Google Analytics and collected in hashed (encrypted) form.

Google uses this hashed data to improve measurement accuracy and help us understand how well our marketing efforts are working. The data is not stored in a way that personally identifies you within Google Analytics. It is used in aggregate form only.

Cookies are small text files stored on your device when you visit a website. Our site uses the following cookies:

You can control or delete cookies through your browser settings. See the Your Rights & How to Opt Out section below for more options.

We use the information we collect to:

• Respond to your inquiries and provide our services
• Understand how visitors use our website so we can improve it
• Analyze traffic patterns, audience demographics, and user behavior
• Measure the effectiveness of our marketing efforts
• Maintain site security and prevent abuse

We do not sell, rent, or share your personal information with third parties for their own marketing purposes.

Google Analytics data is retained for up to 14 months. After this period, user-level and event-level data is automatically deleted from Google's servers. Aggregated reports that cannot identify individuals may be retained longer.

Contact form submissions and other information you provide directly are retained for as long as necessary to fulfill our business relationship and legal obligations, or until you request deletion.

We share data with the following third-party services to operate our website and business:

• Google: via Google Analytics 4 and Google Signals, for analytics and advertising features as described in this policy
• Vercel: our website hosting provider, which processes basic request data for site delivery and performance monitoring

These services operate under their own privacy policies. We do not sell your personal information to any third party.

You have several options to control how your data is collected and used:

You also have the right to access and correct any personal information we hold about you. Just reach out and we'll take care of it.

Our website and services are not directed at children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.

If you are a California resident, the California Consumer Privacy Act (CCPA) gives you additional rights regarding your personal information:

• Right to know: You can request details about what personal information we collect and how we use it
• Right to delete: You can request that we delete your personal information
• Right to opt-out of sale: We do not sell your personal information. However, our use of Google Signals and advertising features may constitute "sharing" under the CCPA. You can opt out via Google Ads Settings
• Right to non-discrimination: We will not treat you differently for exercising your privacy rights

To exercise any of these rights, email us at hello@l3adsolutions.com.

We take reasonable steps to protect your information:

• All data transmitted through our site is encrypted via HTTPS
• Access to personal information is limited to authorized team members
• We regularly review our security practices

No system can guarantee 100% security, but we aim for best practices in data handling and access control.

We may update this privacy policy from time to time. When we make changes, we'll update the "Effective Date" at the top of this page. We encourage you to review this policy periodically.

Questions or concerns about this privacy policy? We're happy to help.