A Storm Hits.
Roofers Show Up.
Who Gets Hired?
After every major storm, Brevard County fills with roofing trucks from three states. Storm chasers flood the market, knock on doors, and undercut prices. The homeowners who do their homework (and most do) search online before signing anything. They're looking for local roofers with real reviews, visible track records, and proof they'll still be here next year.
We build the kind of online presence that makes homeowners choose you over the truck from Georgia that showed up yesterday. Local credibility that's impossible to fake and hard to beat.
Roofing Market Reality
High-ticket decisions, storm surge competition, and trust issues baked in.
Storm season brings out-of-state companies every year.
An $8,000 to $25,000 roof means homeowners do a lot of research.
People check that you're local before they sign anything.
The Reality of Marketing a Roofing Business in Florida
Roofing has a trust crisis baked in. Storm chasers have trained homeowners to be suspicious, and the ticket price means nobody signs without research. Reviews matter more in roofing than almost any other trade. One or two bad reviews mentioning "disappeared after the deposit" will cost you more jobs than any marketing can recover. Your online presence has to prove longevity, local roots, and follow-through before a homeowner will even call for an estimate.
Everything You Need to Get More Roofing Jobs
Local Keyword Research
Discover the exact terms roofing customers use to find businesses like yours, from “near me” searches to specific service keywords.
On-Page SEO
Optimize your website’s titles, meta descriptions, headers, and content to rank for roofing-specific searches.
Citation Building
Get your business listed consistently across local directories to build authority for your roofing presence.
Review Management
Build your roofing reputation with more 5-star reviews and professional responses that attract new customers.
Monthly Reporting
Clear reports showing your roofing rankings, traffic, and leads, with real results you can measure.
AI Search Optimization
Get your roofing business cited and recommended by AI tools like ChatGPT, Gemini, and Perplexity when customers ask for local recommendations.
Marketing That Proves
You're Not Going Anywhere
Storm chasers disappear. You don't. Every piece of your online presence should prove that, from your years in Brevard to your completed job photos to the reviews that mention you came back for the follow-up. We build marketing around permanence.
Simple, Transparent Pricing
No hidden fees. No long-term contracts. Cancel anytime.
Before/After Photos That Close Jobs Before the Estimate
Homeowners facing an $8,000–$25,000 decision want visual proof. Stock photos don't cut it. We build a content strategy around your actual job photos (before, during, and after) organized by neighborhood so prospects see work done on houses that look like theirs.
Job Documentation
A simple photo system for your crew: before, progress, and after shots. We turn these into Google posts, gallery entries, and review responses that show real work.
Neighborhood Proof
Content showing jobs in specific Brevard neighborhoods. A Palm Bay homeowner seeing your Bayside Lakes project is more convincing than any ad.
Insurance Content
Guides explaining the insurance claim process and how to spot storm chaser red flags. This positions you as the trustworthy alternative.
The Roofer Who Ranks Before the Storm Gets the Jobs After
When a hurricane hits, everyone searches for roofers at once. The companies already ranking grab most of those leads. We build your visibility during calm months so you're positioned when the surge hits, not competing with 200 roofers scrambling for the same searches.
Pre-Season Content
Hurricane prep content published in April and May captures early searchers. Roof inspection guides and maintenance tips build authority before storm season.
Trust Signals
License numbers, insurance info, BBB ratings, and years in business, visible and verified in your profile. The signals separating local pros from drive-by operations.
Compounding Visibility
Six months of consistent content and reviews builds a foundation that storm chasers can't replicate with a weekend of door-knocking.
See How Homeowners Judge You Before Calling for an Estimate
Our audit shows what homeowners see when they compare you to competitors: your photos, reviews, local signals, and trust factors. Most roofers are surprised. 30 minutes. Free.
Honest assessment of your online credibility. Your decision what to do with it.
Roofing Marketing Questions
How do I compete with storm chasers who flood the market?
We emphasize what fly-by-night operators can't fake: years in business, local address, Florida contractor license, your actual team photos, and reviews from customers who mention you by name. When homeowners search after a storm, your marketing screams 'established local business,' not 'here today, gone tomorrow.'
Should I be marketing before hurricane season or after?
Both, but differently. Pre-season content about inspections and maintenance builds trust before emergencies happen. When storms hit, you're already the known local option, not scrambling to compete on price with out-of-state crews. Year-round visibility pays off when demand spikes.
How important are before/after photos for roofing marketing?
Critical. Roofing is visual. Customers want to see your work. High-quality before/after shots, crew photos, and material close-ups build trust faster than any copy. We'll guide you on what to capture and how to use it effectively across your marketing.
Can you help me get more insurance restoration jobs?
Yes. Insurance work customers search differently. They're looking for contractors who handle the claims process smoothly. We optimize for those specific searches and help you communicate your experience working with insurance companies, which sets you apart from roofers who only do retail jobs.