L3ad Solutions
LAW FIRM MARKETING

More Clients.
Better Cases.
That's Our Goal.

Potential clients searching for a lawyer are usually in the worst week of their life. They're scared, overwhelmed, and making decisions they've never made before. They don't compare five attorneys. They call the first one who looks credible and answers the phone. Your online presence has about 10 seconds to establish trust before they move to the next result.

We help Space Coast law firms build the kind of immediate credibility that converts searchers into consultations: practice-area pages that match specific legal needs, reviews that build confidence, and profiles that look established from the first glance.

Law Firm Market Reality

Potential clients are scared, searching late at night, and calling the first firm that feels trustworthy.

You have about 10 seconds to make a good impression online.

People search by case type, not just 'lawyer near me.'

Reviews are the first thing potential clients look at.

The Reality of Marketing a Law Firm

Legal clients almost never search "lawyer near me." They search "divorce attorney Brevard," "car accident lawyer Melbourne," or "estate planning Viera." Generic law firm marketing that doesn't target specific practice areas misses these high-intent searches entirely. The firms filling their calendar have dedicated pages for each practice area, with content that answers the exact questions someone asks at 11 PM when they can't sleep.

Everything You Need to Get More Legal Clients

Local Keyword Research

Discover the exact terms law firm customers use to find businesses like yours, from “near me” searches to specific service keywords.

On-Page SEO

Optimize your website’s titles, meta descriptions, headers, and content to rank for law firm-specific searches.

Citation Building

Get your business listed consistently across local directories to build authority for your law firm presence.

Review Management

Build your law firm reputation with more 5-star reviews and professional responses that attract new customers.

Monthly Reporting

Clear reports showing your law firm rankings, traffic, and leads, with real results you can measure.

AI Search Optimization

Get your law firm business cited and recommended by AI tools like ChatGPT, Gemini, and Perplexity when customers ask for local recommendations.

Marketing Built Around
Your Practice Areas

Every practice area is a different search, a different client, and a different conversion path. Personal injury clients search differently than estate planning clients. We build your visibility practice area by practice area, not one generic "law firm" page.

Dedicated pages for each practice area targeting specific legal searches
Content answering the late-night questions potential clients actually ask
Review strategies emphasizing outcomes, communication, and professionalism
Attorney bio pages that build individual credibility and trust
No contracts. If consultations aren't growing, you should leave
Practice
Areas targeted individually
10 sec
To earn trust
11 PM
Peak legal search time
Zero
Long-term contracts

Simple, Transparent Pricing

No hidden fees. No long-term contracts. Cancel anytime.

Starter

For law firm businesses ready to show up on the map

$350/month
Local keyword research and targeting (5 keywords)
On-page SEO for 5 core pages
Citation building and NAP consistency (10/mo)
2 blog posts/month
Monthly ranking reports
Quarterly strategy call
Start Growing
POPULAR

Growth

For law firm businesses that want the phone ringing more

$700/month
Everything in Starter, plus:
15 target keywords tracked
On-page SEO for 15 pages
4 blog posts/month
Citation building (25/mo)
Basic link building
Weekly ranking reports
Monthly strategy call
Grow Faster
CASE TARGETING

Clients Search by Problem, Not by 'Lawyer Near Me'

A car accident victim at 2 AM isn't searching "lawyer." They're searching "car accident attorney Brevard County." A couple considering divorce searches "family law attorney near me." Each practice area needs its own search strategy.

Practice Area Pages

Dedicated content for personal injury, family law, estate planning, criminal defense, each optimized for the specific searches that bring in those cases.

Question-Based Content

Articles answering the questions people ask at 11 PM: "How much does a divorce cost?" "Should I get a lawyer after an accident?" This content captures clients before they compare firms.

Attorney Credibility

Individual bios, case results, and credentials that build trust in specific attorneys. Clients hire people, not firm names.

CONVERSION

The Consultation That Never Happens Is the Case You Never Get

Most potential clients who find your site never call. The barriers are real: cost anxiety, not knowing what to expect, fear of the legal process itself. Your content needs to reduce those barriers before the phone rings.

Barrier Reduction

Content explaining what to expect, how fees work, and which consultations are free. Remove the unknowns that stop potential clients from calling.

Outcome Language

Reviews and content emphasizing results, clear communication, and responsive service, the signals that scared clients need to see.

After-Hours Visibility

Most legal searches happen evenings and weekends. Your site needs to convert when your office is closed, with clear CTAs, chat options, and intake forms.

FREE AUDIT

See What Potential Clients Find When They Search for Your Practice Area

Our audit shows how you appear for the specific legal searches that bring in cases: personal injury, family law, estate planning, and more. Most firms are surprised. 30 minutes. Free.

Honest assessment of your firm's online presence. Your decision what to do with it.

Law Firm Marketing Questions

How do you handle Florida Bar advertising compliance?

We review every piece of content against Rule 4-7 before publication, avoiding prohibited claims, ensuring proper disclaimers, and structuring testimonials to meet Bar guidelines. You get effective marketing that works within the rules.

Can you help me get more of the case types I actually want?

Yes. Whether you want more personal injury, family law, criminal defense, or estate planning clients, we tailor campaigns to target specific case types at the rates you want to charge. Different practice areas need different strategies.

How competitive is legal marketing on the Space Coast?

Personal injury and criminal defense are highly competitive everywhere. But many practice areas have real opportunity locally: estate planning, business law, family law. We identify where you can win fastest while building authority for more competitive terms.

How do reviews work for attorneys with Bar restrictions?

We implement review strategies that comply with Bar rules while building the social proof potential clients need. Timing, guidance on feedback, and professional responses all matter. Reviews convert searchers who are nervous about hiring a lawyer.